[DO HOUSE Inc.]Company profile

Company Overview / Who We Are

We are one of the few companies in the industry to operate in both the research and promotion fields. In this way, by carrying out both phases of "research to create products" and "promotion to get people to purchase products", we come up with and help implement solutions for manufacturers. We leverage our 40 years of marketing expertise to provide integrated marketing solution services to our clients. Our business philosophy is "to contribute to the creation of a Human Networking Industry," and we are creating businesses based on this philosophy. More specifically, "Kikasete.net" connects consumers who want their voices to be heard better, "Moratame-net" connects more than 1 million consumers who want to try new and talked-about products before others and share their experiences, and "Tentame" connects more than 800,000 consumers who want to make their shopping experience more enjoyable by encountering new products in stores. These efforts to create places for people to gather (forming networks), to create value by turning a single entity into a group, and to connect them have become the mainstay of our business.

HQ

AK Building 3F, 6-1 Gobancho, Chiyoda-ku, Tokyo 102-0076

Established

1980

Employees

102 members

Of which 96 are contract employees (as of Oct. 2022)

Capital

810 million JPY

Net Sales

Not Disclosed

Official Language

Japanese

Website

https://www.dohouse.co.jp/english/

Our Vision / Mission

Contribute to the creation of our Human Networking Industry. ＜Marketing: Creating our own markets＞ What we are working on now is to diversify our perspectives on consumers.We believe that value can be created in areas that cannot be segmented by age, gender, region, or other general attributes. The keyword for this is "small mass marketing". For example, the eye-level of a person in a wheelchair is approximately 110cm high. There is a world there that only they can appreciate. Other examples include people for whom it takes two hours to commute to work, cosplayers who participate in big events every year, e-sports players and so on. Think about people's various, unique situations. People who fit right in with each case will gather and exchange, sharing their common values, finding what products suit them perfectly, and thus create new waves in the bigger market. We believe experience and titles are irrelevant when it comes to finding yet-undiscovered value. We are happy to work together with young people with vivid sensibilities who will commit themselves to our business and vision. ＜People we are looking for＞ Marketing is a job in which you are confronted with a vast amount of data on a daily basis. The speed of work will become faster and faster if machines perform tasks such as tallying and analyzing the data. However, the core decisions of what to do based on hypotheses generated from the analysis results must be made by humans. In reality, however, things do not always pan out that way. We are surrounded by a variety of digital devices that we take for granted, and it is said that we are dependent on machines for every activity in our lives. In fact, we are seeing a reversal of the master-slave relationship, where humans are molding data for AI to read in order for AI to analyze it. Having been born as a human being, don't you want to be a person who can make your own hypothesis by mastering the tools and technologies rather than being used by them? Wouldn't you like to become a person who can create new value for the world? At Do House, you can acquire the ability to generate hypotheses, which is the most important skill for human beings, as you are exposed to an abundance of data and must make decisions. We at Do House are a group of entrepreneurs who generate powerful hypotheses. With this as our strength, we have supported manufacturing companies for 40 years, based on a deep understanding of people's livelihoods. We work hard alongside manufacturers to realize our vision, which is to make people's lives even the slightest bit more fun and richer, by releasing more and more better services and products into the world. If you too identify with this vision, we warmly welcome your application. We look forward to enjoying a new era of marketing together.

Our Services / Products

<Developing a new era of marketing that fully utilizes the digital world and networks> We are developing marketing services mainly in the Greater Tokyo Area. We conduct word-of-mouth promotion and qualitative information research in the two marketing fields of lifestyle and distribution. We develop and implement marketing systems that fully utilize digital and network technologies such as PCs and the Internet. Our business domain is "multi-purpose networking" that supports marketing in the new era. ＜Our numerous digital marketing business groups＞ Do-House has a network of 5.5 million consumers that carry the purpose of supporting product development and product incubation for manufacturers. Through this network, Do-House has increased the number of touch points for communication. These touch points include product-to-consumer, storefront-to-consumer, consumer-to-consumer, and product manager-to-consumer.

Skills Used in the Company

AWS
C
Docker
EAGLE
GCP
GitLab
Java
Laravel
Linux
MySQL
Phalcon
PHP
Python
React Native

Engineering Team

Q. What projects/services is your engineering team working on?

・Design, development, operation, maintenance, and improvement of web services, including the trial site "Moratame.net", the in-store trial site "Tentame", and the influencer marketing site "REECH" ・Construction, operation, and maintenance of robust infrastructure environment

Q. What technologies are you using?

PHP, Laravel, JavaScript, Vue.js, python, AWS, etc.

Q. What type of engineers work at your company? What is their job content?

Front end and back end development using PHP, JavaScript, etc., and the infrastructure (IDCF Cloud, AWS) to host them.

Q. Do you plan on using any new technologies in the future?

In the future, we will actively develop new services that will enable more clients to solve their marketing issues through our services.

Q. If you do, please tell us the details!

We have not yet decided on a specific technology or service, but we plan to solicit from engineers the technologies and services they would like to work on, and bring them together to create new services.

Career Path

Those who want to get deeply and intensively involved in the marketing business for a short period of time and gain highly specialized skills, knowledge, and experience. Those who want to design their own career, such as starting their own business in the future. This is a new style of employment that can be adapted to various situations to suit your lifestyle. We also offer an environment that stimulates your desire to grow.

Our Corporate Culture

Assertive
Cooperative
Flexible
Logical
Progressive
Team Work

Communication across departments is active, and our employees get along very well with each other. Many of our employees proactively take on challenges in both their work or private life, guided by the motto of "give it a try". They enjoy making rich conversation, and they frequently exchange information about each other's experiences and knowledge, such as things they have tried recently, the latest food trends, and so on. There is a range of personalities among our employees, some of whom like to keep their work and private lives separate, while others like to socialize with their workmates on their days off. In this way, while everyone shares the same basis in curiosity and ability to take action, as people's way of thinking and worldviews are diverse, it becomes possible to experience many different points of view.

DO HOUSE Inc.